[IOBA Standard] New IOBA Standard online magazine for Dec 2004

[20 Ants]

Greetings,

The IOBA Standard Online Magazine Has Returned
- Michael Watson, editor

The Standard, the online magazine of the Independent Online Booksellers 
Association, has returned to publication. A perfectly rational question 
would be "where have we been?" After the last issue the long-time Editor 
felt like she had been running the race for too long and handed off the 
baton to another runner who would edit and assemble the IOBA Standard. Even 
the best runners stumble, on occasion, and this was the occasion when the 
new Editor encountered some life issues that got in the way of editing 
duties. The Standard stumbled, fell, and stayed down: until now.

We're Running Again

We're in training and not running at full speed, though. We're offering the 
Fall Preview edition of the Standard at http://www.ioba.org/newsletter/V14/ 
It's just a short "teaser" of the type and quality of information that 
we'll present in future editions. Those editions will be quarterly and 
seasonal, which the astute observer in a temperate climate will note to be 
Winter, Spring, Summer, and Fall.

We're Delivering

Regular, seasonal editions will be full-length and devoted to deliver of 
information that benefits the bookseller. You can expect lengthy, detailed 
feature articles and reference material from topic experts of experience 
and strong opinion. Shorter articles will inform you of the doings of 
online services, reports from book fairs, bookselling "tools," etc.

This preview edition contains Penny Selling, Part2 by Stuart Manley, 
Collecting the Modern Library: A Gentle Introduction by Scot Kamins, 
Ephemeral Assays-Fire Keepers by Shawn Purcell, and The Book Trade and its 
Markets by Charles Vilnis: all lengthy, detailed articles.

Making Money from Book Care, by Bern Marcowitz, makes it's first appearance 
and will be an ongoing feature. Robin Gutterman notes the latest features 
of BookTrakker software and the closing of MyOwnBookshop.com. Included is 
the history and status of ChrisLands.com by Lance Christen.

Subscribe to our announcement list at 
http://www.ioba.org/mailman/listinfo/standard_ioba.org to be notified by 
e-mail when a new Standard is published. Each notification will include the 
highlight topics of the new edition, and we promise not to bug you with any 
other e-mails. If you find the Standard useful in your bookselling efforts, 
pass it along to those who haven't seen it yet: others will benefit, too.

I look forward to delivering new editions and benefiting the IOBA and our 
many friends in the trade. Don't hesitate to contact me at editor at ioba.org 
with ideas for articles or comments on the current edition. Your input and 
assistance will be reflected in our progress.

Best regards. -Michael Watson, Editor, editor at ioba.org